Print design has virtually limitless possibilities, anything from business cards, brochures, flyers, posters, book covers and whatever else you can physically touch, can be called print design. Personally, this is my favourite medium to work with since it is so varied.

Identity or branding is the act of creating the entire look and feel for a company; Business cards, brochures, ads, web banners, websites, stationary and whatever else a company might want to put their logo onto. A successful logo makes your company instantly recognizable to your clients and general public. Just how effective the Nike Swoosh, McDonalds Arches or Pepsi Yin-Yang Sheild are to their respective companies; those logos by themselves have instant recongnizability. So a strong logo is the cornerstone of any company.



Web design and design applications are changing fast and frequently. A well constructed company website is essential for any company; it's a universal way of communicating with your present and future clients.


This is still pretty new to me, but I believe motion graphics, such as logo animation and kinetic typography mostly created in After Effects, will become part of the regular identity package. For now though, my personal motion graphic skills are limited, so I'll stick to the cool kinetic typography and simple logo animation.